We are a leading custom cabinet and closet company catering to the middle to high-end market for both remodel and new construction projects. With a commitment to quality craftsmanship and exceptional customer service, we have established a strong presence in the Front Range region of Colorado. As we continue to expand, we are seeking a dynamic Marketing Specialist to join our team and drive our marketing efforts to new heights.

**Position Overview:**

As a Marketing Specialist, you will be responsible for developing and executing comprehensive marketing strategies to promote our brand, increase visibility, and generate leads within the Front Range region of Colorado. You will play a crucial role in managing our social media platforms, organizing showroom open houses, and implementing direct marketing initiatives targeted at designers and builders in the area.

**Key Responsibilities:**

1. **Social Media Management:**

- Develop and implement engaging content strategies across various social media platforms (e.g., Facebook, Instagram, LinkedIn, Houzz).

- Regularly monitor and analyze social media metrics to track performance and identify areas for improvement.

- Cultivate and engage with our online community to enhance brand loyalty and increase brand awareness.

2. **Showroom Open Houses:**

- Plan and coordinate showroom open houses to showcase our products and services to potential clients, designers, and builders.

- Collaborate with the sales team to ensure a seamless event experience and maximize lead generation opportunities.

- Follow up with attendees to gather feedback and nurture relationships for future business opportunities.

3. **Direct Marketing to Designers and Builders:**

- Develop targeted marketing campaigns to reach designers, architects, and builders in the Front Range region.

- Utilize a combination of email marketing, direct mail, and personalized outreach to establish and maintain relationships.

- Collaborate with the sales team to identify key decision-makers and tailor marketing materials to their needs and preferences.

4. **Content Creation:**

- Create compelling marketing collateral, including brochures, presentations, and promotional materials, to support sales and marketing efforts.

- Write persuasive copy for website content, blog posts, email newsletters, and other marketing channels to engage our target audience effectively.

5. **Performance Tracking and Reporting:**

- Monitor the effectiveness of marketing campaigns and initiatives through data analysis and performance tracking.

- Prepare regular reports detailing key metrics, trends, and insights to inform strategic decision-making and optimize future marketing efforts.

**Qualifications:**

- Bachelor's degree in Marketing, Communications, or related field.

- Proven experience in social media management, preferably in a B2B or home improvement industry.

- Strong understanding of digital marketing principles, including content creation, email marketing, and SEO.

- Excellent communication skills, both written and verbal, with the ability to craft compelling marketing messages.

- Detail-oriented with strong organizational and project management skills.

- Ability to work independently and collaboratively in a fast-paced environment.

- Knowledge of the home construction and remodeling industry is a plus.

**Benefits:**

- Competitive salary commensurate with experience.

- Comprehensive benefits package including medical, dental, and vision coverage.

- 401(k) retirement savings plan with employer match.

- Paid time off (holiday, vacation, and sick leave).

Join our team and become an integral part of our mission to deliver exceptional products and services to our valued customers. If you are passionate about marketing and thrive in a dynamic, results-driven environment, we want to hear from you! Apply now to embark on an exciting career journey with us.

Job Type: Full-time

Pay: $69,000.00 - $75,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off

Schedule:

• 8 hour shift

Ability to Relocate:

• Longmont, CO 80501: Relocate before starting work (Required)

Work Location: In person